MD of IVS Group Vecknesvary, dedication and passion towards fashion into establishing HIMACHALA Fashion Hub creations.

She wanted to create Himachala a brand that not only empowers herself, but to women as a whole in the face of Earth. On top of that, Vecknesvary understood that no matter where you are on your path to mastering your personal take on fashion, there are certain actions you as an individual can take in order to hone on it perfectly. Vecknesvary understood that the very crux of fashion is that it is meant to be fun and simple which could then be translated into making a huge difference in the lives of people, no matter who you are and where you are from. It could be as simple as pairing black bold colours to smartly playing with proportions to fully ensure that these styling tricks produces a sophisticated look without having being compromising your very own personal style. 

The founder of IVS Group Dato’ Vicnes took it as an opportunity to fill up a puzzle together.That completed puzzle would be HIMACHALA Fashion Hub Creations. 
 

Our philosophy is fairly simple and we consider this as our first amendment and we will always live up to it; which is to establish products that are designed to last, but at the same time we do not conform to any given trend driven era, and inspired by both journeys and hugely influenced by the culture we grew up in.

We have never conform to trends just for the sake of being trendy. We could not stand the idea of mimicking the actions or styles of others if the primary motivation is to gain approval or acceptance. You will never gain respect by following the herd. As a matter of fact, we took the opportunity to be different, because by being different, we are able to fully express ourselves in a rather unique way. It is important to think critically about the trend you are considering following, and ask yourself why.

If you're thinking about wearing flannel shirts because they are in style, even though you don't much like the way they look on you, you're doing it for the wrong reason.

Truth is, not everyone is a fashionista. Not everyone rushes out to buy the latest fashion trends. Not everyone is concerned about wearing what everybody else is wearing. And that is totally okay. To be honest, if we all looked the same, it would be a little boring. It’s okay to be different. It’s okay to spend your money on the clothes you want to wear. It’s okay if you’re not interested in fashion. I do consider myself a fashionista but that doesn’t mean I’m always wearing the latest trends. In fact, most of the time, I just wear what I like, whether it is a trend or not and here’s why.